Kate Moss looked sensational as she posed for a steamy photoshoot to reveal her latest collaboration with Diet Coke.
In campaign footage, the stunner, 49, recreated the iconic 1998 Diet Coke ad in which male model Robert Merrill played window washer in an office building where workers drooled over his shape shirtless.
In front of the mirror image, she posed in a beautiful golden dress, under which she did not wear a bra, while in another image she posed with Diet Coke and huge necklaces.
Speaking about the collaboration, the star, who is known for his reluctance to speak publicly, said: “Last year was such an amazing experience, so when we worked together on Season 2, the brand archives were a great starting point…
‘Diet Coke Breaks are classics and I wanted to give those moments a fashion twist. The campaign is aesthetically very different from the 90s and 2000s, but the story is the same…
Stunner: Kate Moss looked sensational as she posed for a sizzling photoshoot to reveal her latest collaboration with Diet Coke
Happy days: In campaign footage, the stunner, 49, recreated the iconic 1998 Diet Coke ad in which male model Robert Merrill played window washer in an office building where workers were drooling in front of his shirtless form
“It’s about taking a break to love what you love and indulge yourself in the moment, without taking yourself too seriously.” I’m excited to unveil the new campaign soon! »
The second advertisement for Diet Coke was unveiled in 1998 and featured male model Robert, famous for keeping the ladies on time for their 11:30 a.m. appointment as the unforgettable window cleaner – topless.
The ladies in suits rushed to the conference room for their 11:30 a.m. meeting so they could spot the shirtless, sweaty hunk on the dock outside their office — with a can of Diet Coke, of course.
Season 2 of “Diet Coke by Kate Moss” features new high fashion content, a highly desirable limited edition collection and many more exciting surprises for Diet Coke fans to discover.
Sean Kellett, Partnerships & Assets Senior Manager Europe at The Coca-Cola Company said, “We are delighted to extend our partnership with Kate Moss as Chief Creative Officer…
“Last year, we drew inspiration from Kate’s unrivaled archive to celebrate our shared love of fashion. In Season 2, we gave Kate access to Diet Coke’s heritage to create something visually stunning and unexpected, with a Diet Coke wink…
With Kate’s vision, we’ll continue to inspire fans this summer to take an unabashed attitude to “Like what you like.”
Golden girl: Kate looked stunning in a sizzling photo from the set